Mdundo, a prominent music streaming platform that has experienced significant growth in recent years, has expanded its team to include renowned entertainment lawyer Amanda Uzoagba as the Head of Licensing for West Africa. With a current workforce of 40 full-time staff spread across Africa, Mdundo continues to strengthen its position in the industry.
In her new role, Amanda Uzoagba will take charge of the team handling licensing operations in Ghana and Nigeria, overseeing the acquisition and retention of content from artists, music labels, publishers, and rights societies. With her extensive experience, Mdundo aims to elevate its licensing operations to new heights, fostering a sustainable and equitable environment for music creators.
With the strengthening of its licensing team, Mdundo is placing its focus on five African countries and has set an ambitious goal of reaching 50,000,000 users by June 2025. Mdundo prides itself on offering millions of songs from both Africa and abroad, available for free download and streaming.
Mdundo generates revenue for its platform through advertising sales and telco-bundle subscriptions paid by end-consumers. Users can access a wide range of music content, including the latest releases, DJ mixes, playlists, podcasts, and music news, directly from the Mdundo website (mdundo.com) and the Android app. The collaboration between Amanda Uzoagba and Mdundo signifies a promising alliance, bringing forth a new era of premium transparency and sustainable compensation for African music creatives and the industry at large.
With over eight years of experience in the entertainment industry, Amanda Uzoagba's addition further solidifies Mdundo's position in the market. Her extensive background in film, music, dance, and media production and management, along with her collaborations with notable entities like Netflix, Empire, Dream Empire Music, and Sony Pictures, make her the ideal professional to join the Mdundo team.
This appointment propels Mdundo forward in fulfilling its mission to provide revenue splits to rights owners on all recordings generated. It is worth noting that Mdundo conducted an IPO in September 2020 and is now listed on the Nasdaq First North Growth Markets in Copenhagen, Denmark.