Our 36th Executive of the Week is Essien “Eddy” Edidiong. Eddy, who is the Founder of The Musiq Bank Label, home to fast rising star Brown Joel.
Brown Joel’s “Ogechi” with BoyPee and Hyce has spent 4 weeks on the Official Nigeria Top 100 and 2 weeks in the top ten, peaking at No. 4. The song’s success has sent the trio of Brown Joel, Hyce and BoyPee into the top ten of the NXT Top Emerging Artistes in Nigeria. Also, It is also the first top ten entry for all artistes involved.
Essien “Eddy” Edidiong discusses his career with TurnTable, the inspiration behind Brown Joel’s “Ogechi” and what to anticipate from the artiste.